After posting significant losses last year, LuckyMe, the online gambling site based in the United Kingdom and owned by Harrahs, has recently been discontinued.

Harrahs’ spokesman David Strow said the decision to close down the online gambling site was made because the site was losing money. According to industry officials at SignOnSanDiego.com, the amount of money the site lost last year totaled 9.3 million dollars.

LuckyMe was unique in that it offered gamblers access to an unlimited number of games as long as they purchased a monthly subscription. The cost for a subscription ranged from $17 to $84 a month and this allowed players monthly access to online Bingo and other online casino games. Cash prizes ranged anywhere from $8.5 to $1.7 million. The LuckyMe site also included an identification process that automatically excluded players from the United States and other countries where online gambling is illegal.